Ads are booming; the AI bill has arrived.
Meta grew revenue 28% to $60.8B in Q2, but costs rose 55% and about $31B of capex ate almost all of its operating cash flow. 2026 capex is guided at $130–145B, Reality Labs still loses about $4.6B a quarter, and buybacks have slowed sharply.
Price, last 12 months
Daily closes with the 50-day average. The stock fell about 10% after Q2 results on the capex and cost outlook.
Revenue and margins, by quarter
Revenue in US$ millions, with gross margin on the right axis. Q3 2025 GAAP EPS of $1.05 reflects a one-time tax charge. The last bar is the midpoint of Meta's Q3 2026 guidance of $61–64B.
| Quarter | Ended | Revenue, US$M | YoY | Gross margin | Op. margin | EPS (GAAP) |
|---|
Watch list
What moves the thesis, sorted by direction.
The ad engine
Revenue grew 28% in Q2 and between 16% and 33% in each of the last ten quarters, as AI-driven ad targeting and ranking keep working.
Capex and costs
The 2026 guide is $130–145B of capex and $165–169B of total expenses. Q2 free cash flow was just $0.8B on Meta's own measure.
Borrowing to build
Meta issued about $55B of bonds over the last year. Total debt including leases (~$112B) now exceeds cash and securities (~$90B).
Growth slows in Q3
The $61–64B Q3 guide implies growth of about 19–25%, down from 28%, and slightly below what analysts expected.
Reality Labs
Lost $4.62B in Q2 and more than $80B since 2020. Zuckerberg says 2026 is the peak loss year.
Youth-safety trials
Several US trials over harms to young users are scheduled this year, and Meta warns they could result in a material loss.
Calendar
Q3 2026 earnings (expected)
After US close. Guide: revenue $61–64B; consensus EPS ~$6.77.
Q4 and FY26 results
Expected to include 2027 capex and expense outlooks.
Youth-safety trials
Several US trials are scheduled; outcomes could lead to material losses.